Most architecture firms are small, with 10 or fewer people wearing many hats: designer, draftsperson, project manager, biz dev, QA, marketing, finance, HR and more. What makes one firm better than the next boils down to two things:
- How well do they serve their clients? Are they designing the best building that leaves its owner delighted in all the key dimensions: functional, beautiful, safe, on time, on budget?
- How efficiently can the firm do their work? There is always a push-pull between keeping the client happy and having sufficient profit at the end of the project to keep the company vibrant and growing.
For a firm to successfully navigate those two prime factors, they need to maximize time spent in client meetings and design while minimizing the biggest time suckers in their workflows. For nearly every firm, drafting is public enemy number one!